Genfitt Knowledge Report 2022

Date: 27^th October 2022

For seven years now, this independently commissioned research project has been undertaken in order to understand the key factors and trends of Ireland’s Agri sector: the companies serving our farmers and comprising their customers.

Despite its challenges, 2022 has been a very positive year in many respects. A lack of stock for our customers and rising input prices (such as fuel and fertiliser) for our farmers have hampered profits – particularly in the earlier part of the year. This has been significantly impacted by general inflation (for example the raised product costs in China, the increasing cost of energy, transport, and raw materials). However, the dairy, beef, and tillage markets have held strong.

Research was done, for the most part, remotely, via an online survey and telephone interviews, although expert and customer focus groups were held in a face-to-face setting.

This report is based on qualitative research and therefore is not statistically representative of the market, but does provide a robust review of trends for 2022.

Genfitt is a well-established supplier to the Agri sector, continuing to invest in research and insight to support our customers, to ensure they outperform the markets. This report is essential reading for anyone who wants to stay ahead, and is integral to Genfitt’s customer commitment of “Generations of knowledge at your service.”

The Genfitt team in County Mayo would like to say a special thank you to all participants. Without their time and commitment it would not have been possible. We hope you find the insights of value, and please do not hesitate to contact us directly with any feedback or suggestions for 2023. We hope the remainder of 2022 will be positive for you all.

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